Marianne Mdee popularly referred to as Mimi Mars is a TV presenter at Tanzania’s TV1 and an MC. This is besides running a web- series titled A Day with Mimi, that gives exclusive access to her life, career and the person that she is. Mimi who is also Vanessa Mdee‘s younger sister is currently signed to the latter’s label, Mdee Music.
“Shuga” which is Mimi’s debut song is a soulful RNB track produced by HighTable sounds, which is Tanzanian singer Barnaba’s . The audio that is 2 minutes and 58 seconds captures the high that is of being in love without exhausting us with unnecessary details, (considering how love as a topic in music can easily be cliche).
The beats start of on a mellow note, but picks up as we head to the hook to a faster danceable tempo, which basically explains how we get into love. It’s all mellow as we start out; we are still getting to know the other person and are uncertain about what to expect, only for it to pick up once we are comfortable with each other. Mimi’s vocals are soulful and richly harmonized, with a convincing tone that would have anyone that cares to listen want to experience the kind of love she is singing about. You can tell that she was aiming for a hit song, with the simple and easily memorable lyrics.
The video was shot in Dar es Salaam– Tanzania by Hascana who is a leading video director in Tanzania. An outdoor setting by the beach side with the right use of color which besides making the video a pleasant watch compliments the message of love. Mimi’s day make up for the video is subtle, balancing the expressive blonde bob, before transiting to the bold glittered lip with long purple hair that works well with night party life setting. Her different outfits and accessories used for the entire video are chic, expressing her dynamic style and individuality. She certainly has got that star look that would have people interested in her even when she is not releasing music, which is a winning star’s quality.
I personally like the story at the beginning of the song’s video that shows how Mimi and her love interest are concerned and take care of each other, which compliments the song’s message. I would have however preferred to have the personalized story line between her and her love interest progress through the entire video. Probably her noticing her love interest at a corner by himself after a long day of preparing food for entire party, walking up to him and offering him a massage and food, (I am no music director though). Way better than the party set up that has all these other people unnecessarily whining. (My thoughts though and as I said, I am no music director).
However, as I watched this video, I could not help but think of Vanessa Mdee’s Closer ( well, not the entire video but conceptually speaking, Mimi has her friends hanging out at night by the beach after which her and her love interest separate themselves for some alone time…see what I mean?).
That said, I absolutely this is a winning song, both the audio and video. The message is relate able especially if you are or have been in love, you understand what it’s like to care about someone and for them to reciprocate it and the happiness that comes with it all- real Shuga. Plus, it’s a great way to make a debut into the music industry and I will be expecting so much more from Mimi after this high note that she has started on.
I have to say though that the unfair truth is that people are going to be comparing Mimi to her to sister Vanessa Mdee, considering just how much the latter has done in the music industry for the short span that she has been around. Also, because Vanessa is her mentor. Though I also think that Mimi has what it takes to make a name for herself without having to hang onto her sister’s shadow.
What do you think about this particular song?
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Also, if there is any other song you would like me to review, you have my contacts.